Upcycled Biz Cards
We have new business cards. Is this a big deal? Nope. But we did it our way, and I think it’s pretty cool.
It took us well over a year to get our first business cards. We had too much on our plate, and we wanted to feel like Quinn Popcorn was the real deal first. These cards were printed on recycled paperboard with a white husk. We were so excited we wrote a post about them. With new QP team members we needed more, and at a buck a card they simply cost too much. I’m detail nut, so Vista Print or other budget printers weren’t an option. We were stuck.
Then Kristy got an idea. Every time we run a batch of our popcorn we end up with some leftover boxes. Because we are terrible at throwing anything away these boxes have added up to quite a stack over time. Maybe we could slice up the boxes and use them?! We made a few custom stamps here and it worked like a charm. Fast, cheap, environmentally friendly, business cards…done!
The importance of business cards is sometimes overstressed, but on the flip side I believe in weaving stories and personality into a brand’s every touchpoint. It’s so hard to do, and it takes so much time, but that’s why it’s meaningful. It’s about being genuine. No one can BS this many details!