Let it Rain
Ken, a trustworthy, brilliant, master story teller, and investor in QP, asked C.V., Kevin, Coulter and me what we feared most during our monthly meeting today.
“Nothing”, I said. Seriously, straight face, cool as a cucumber. I have no fear. We have been making headway on sales, contacting and meeting with lead distributors, brokers, buyers, and targeting key markets. Visiting co-packers, discussing new partners, and building QP. We have been picking up the pieces and organizing them in our heads, on white boards, and post- it- notes. Batch 5 is running, Batch 6 orders have been placed. Point is, during the past few weeks we have been able to strategize, take action, and kick-ass. At 12:30pm I feared nothing. (Coult took this in Boston at SOWA Farmer’s Market- just before it down poured!)
This afternoon I called our corn-supplier to check in. This is a man I look up to, someone I admire more than I can express. Truthfully, what can I say, I missed his voice, and wanted to give him a call and check to see how the season was coming along. I was met with a surprise. He calmly told me that they were experiencing a drought in the Midwest, and we will most likely be affected. The word drought is something I wasn’t anticipating. Let’s be honest, I don’t read/ listen to the news anymore. I tried to listen to NPR this morning, and turned it off because I couldn’t concentrate while writing an email. I have been in a Quinn Popcorn bubble, and have been for almost two years.
It’s time that I get out. I am probably the last person to know there is a drought, the first person who should have known, and the one who is mostly likely having the biggest melt down. Our corn is organic, it is verified through The Non-GMO Project, and it is exclusively from a company who pulls the corn from family farmers around the Midwest. It’s one of my biggest accomplishments, I love our corn, and I love the folks growing it, and the ones providing it. Not only is this hurting them, but it’s also hurting the entire corn industry.
We don’t know how much this is going to hurt us until the crop is harvested in October. We are planning for the worst, hoping for the best, and we will be happy if it lands somewhere in the middle. The fact is that we are a tied to the variations of the enormous agricultural system, the weather, insects, fungi, everything. These challenges are part of what we are doing, part of running a company. QP continues to terrify us once a week, but we have to rise and fall with the tides.
Ken, what do I fear the most? Today, I fear weather.