Box Evolution Continues
A friend and talented graphic designer lent me a hand today. I took his suggestions as well as a few from you guys and put together another proof.
I like it, but I am a little worried that we are straying from the identity that we are trying to establish for Quinn Popcorn. It feels like we are pursuing a graphic design style only because it’s on our minds right now. Really, we should think about the fundamentals of our brand, and translate that to aesthetic. In summary, maybe we need to try simple…as some of you suggested!
Okay, so the back didn’t change that much. At least it now highlights the important stuff. Also, I think the front and back have a tighter aesthetic relationship now.
Thoughts? What would you think if you saw this on the shelf?